Corporate Gifts

Make the Most of Your Corporate Gifts

Corporate gifts are a great way to show appreciation for your employees and your clients. When done right, a corporate gift can yield significant rewards for both parties.

When choosing your gifts, keep the following tips in mind:

Functional: Give them a gift they can use! The best corporate gifts are the ones that are practical and can be used again and again. In fact, 92% of promotional product recipients will keep the gift if they perceive it as beneficial.

Personal: Corporate gifts should be unique and tailored to the recipient, such as a travel clock for the road warrior or a cheese board for the entertainer.

If you do not know the customer or employee very well, you can still take steps to make the gift personal. Add a special touch by including a hand written message, delivering it in person or by inscribing the recipient?s name on the item. The fact that you took the time to personalize the present can mean more to the recipient than the actual gift ? and it can help strengthen your relationship.

Quality: When choosing what type of corporate gift to give, always think quality. Avoid cheap-looking gifts because giving a something that seems low-cost will rob the gift-giving experience of worth. However, this does not mean that you have to have a large budget for presents. Inexpensive gifts can most certainly be quality gifts - when choosing a gift think of the perceived value, not the actual value.

Branded: Give a gift that reflects your company's image or brand because 89% of promotional product recipients could recall the name of the advertiser on an item that they received in the past 24 months.

Not Just for Holidays: Promotional corporate gift sets can be used for other events then just the holidays.

In addition to birthdays and celebrations of milestones, create occasions for gift giving that are unexpected such as attainment of goals, great customer service and promotions.